Use Cases

Two common creator programs.
One decision layer.

Whether you sell products or subscriptions, the question is the same: which creators are actually driving long-term value?

Choose your path

Pick the use case closest to your business.

Start high-level here, then dive into the detailed page when you want specifics.

Revenue-focused

DTC brands

You care about purchases, repeat behavior, and customer quality after creator-driven first orders.

  • Compare creators by the customers they actually bring
  • Use post-purchase signals to guide rebooking
  • Build a repeatable Scale / Hold / Stop process
Product-led

SaaS companies

You care about what happens after signup: activation, retention, and real product usage by creator source.

  • Understand post-subscription behavior by creator
  • Identify creators that drive activated users post sign-ups
  • Learn which creators bring users worth building for

What’s consistent across both

From attribution to real value.

Clicks and first conversions are the start. The decision comes from what users do afterward.

Creator-attributed conversions

Baseline purchases or sign-ups from creator-driven journeys.

Value signals after conversion

Post-purchase or post-subscription behavior that indicates quality.

Portfolio comparison

Compare creators by who brings valuable users, not just volume.

Decision-ready outcomes

Turn signals into clear actions: rebook, pause, or scale.

The outcome

A clear next decision.

OneLence is designed to make the next step obvious, without building a complex internal BI project.

  • Scale creators who bring users that return and retain
  • Pause creators with volume but unclear quality
  • Stop creators that drive low-value demand
Product preview

Next step

Want this to be repeatable,
not reactive?

Start a 14-day free trial and evaluate creator value signals in your own data.